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Enter choice !br
Forum messages: 41067 to 42314
Start at what message number
(N for new to you): n
#42058 Credit Maintenance
S 3 / I'm New & What I Do
1 message
Read? (Y or N) ! n
#42059 new PR idea
S 6 / Ask the SysOps
4 messages
Read? (Y or N) ! n
#42060 Member Profiles
S 1 / News & General Info
1 message
Read? (Y or N) ! y
#: 42060 S1/News & General Info
05-Jan-88 10:27:33
Sb: Member Profiles
Fm: Paul & Sarah Edwards 76703,242
To: All
Our new Data Library 16 -- the Member Showcase -- is getting entries! In one I
just read someone expressed a need for subcontractors. The sooner you get your
Member Profile uploaded, the more likely people who share interests with you or
have a need for what you offer will contact you.
Enter command, N for next
message or <CR> for menu !n
#42064 Travel Agencies
S 1 / News & General Info
1 message
Read? (Y or N) ! n
#42065 Newsletters
S 4 / Database Research
13 messages
Read? (Y or N) ! y
#: 42065 S4/Database Research
05-Jan-88 19:26:10
Sb: #42055-#Newsletters
Fm: Livia & Steve Babbitt 75076,2450
To: BOB SHERMAN 71435,753 (X)
Bob,
Thank you for your comments regarding our newsletters. We
appreciate it.
As a businessman yourself, you are probably well aware
that every resource you use has advantages as well as
disadvantages. Publishing your own newsletter does give one
a certain amount of poetic license, so to speak. The process
itself can actually be both challenging and fun.
The drawbacks, and there are several, boils down to creating
a quality piece at consistent invervals while continuing to
deliver high quality services to clients. Imagine trying to
create a brochure every other month, let's say.
For us, we chose to put a budget, initially set aside for
advertising, toward our own production of a bi-monthly
newsletter. Considerably more time will have to pass before
we even know if its an effective marketing tool.
Bob, we have seen your messages around here for quite a long
time as we recall reading your name on several online conferences
as well.
Other than word of mouth recommendations from satisfied
clients, what other marketing tools are effective for C.A.R.O.L.?
.
With best wishes to you too for this new year
--Liv & Steve
1 Reply
*** More ***
Enter command, N for next
message or <CR> for menu !n
#: 42094 S4/Database Research
06-Jan-88 23:36:44
Sb: #42065-#Newsletters
Fm: BOB SHERMAN 71435,753
To: Livia & Steve Babbitt 75076,2450 (X)
Liv & Steve,
Having many years of journalism backround under my belt, I know how much
time and thought has to go into a well planned newsletter, and though I think
your idea is a good one, I wish I had the time to work on such a project
myself (time!!!! I may well wonder the meaning of that before this
Presidential election year is out. Note the hour I find a few moments to
visit here.)
RE marketing tools, once established, word of mouth is the best tool you
can have working for you. We have also found direct mail to be helpful if
you carefully direct to the markets you are after. Good media exposure is
also quite helpful. Larry King mentioned us one night on his radio show and
we got calls galore for days following. I happened to be in the studio one
night and told Larry about a funny request we had one night while he was
waiting for a commercial break to finish, and bingo, when the mike re-opened
he blurted the story right on the air, along with our name and phone number.
Wish we could affort to buy spots on his network show.. Got several good
clients out of it.
By the way, if you are accepting names for your newsletter mailing list,
please include mine. Bob Sherman, c/o Computer Assisted Research On Line
1166 N.E. 182 Street, North Miami Beach, Fl. 33162. 305-944-2111
Thanks, and best for '88. Bob
1 Reply
*** More ***
Enter command, N for next
message or <CR> for menu !n
#: 42154 S4/Database Research
09-Jan-88 10:50:35
Sb: #42094-#Newsletters
Fm: Livia & Steve Babbitt 75076,2450
To: BOB SHERMAN 71435,753 (X)
Bob,
Thank you for your reply. We have no problem sending you (or John
Everett) the hardcopy version of our bi-monthly newsletter, but when
we start mailing newsletters to compuserve users, who already have
access to the material, it sounds to us like we would be defeating
the purpose of having our newsletters available here. Does that make
sense to you?
Honestly, we don't want to find ourselves in the situation of mailing
the printed hardcopy version to CIS users. In John's case, we are
only sending one issue and one issue only because of his particular
role here as an advisor and teacher. Frankly, the printed version isn't
any big deal. There are a lot of fancy things one can do when something
is in a hardcopy form. Presently the only essential difference is that
each page is printed in a double column format. We use both sides of one
11 X 17 inch sheet with three folds, making it busness letter size when
it is finished. The only thing that has to be added is a mailing label.
However, there is one thing we would like to run by you and other
IBers here. If you think a newsletter could be a good vehicle that
could help you promote your own services, we have an idea that might be
profitable to you. Just suppose our newsletters were available in
hardcopy form alreay set for you to send to your clients and prospects.
Would that be something of value to you? The writing, the formating,
the deadlines, the graphics, the layout and the TIME needed to expend
to produce your own newsletter were all taken care of for you. Is that
something you or others here could use?
If it were possible to create such a publication that could complement
your own particular target marketing, would you want explore that? We
could certainly discuss it. You have nothing to lose. In fact, it might
make sense to contact us by E-MAIL or by calling us directly at
(617) 788-0784. In any event, it's nice chatting with you and we extend
our best wishes. --Liv & Steve
2 Replies
*** More ***
Enter command, N for next
message or <CR> for menu !
READ ACTIONS
1 (RA) Read again
2 (RR) Read a reply
3 (RE) Reply with current subject
4 (UA) Reply with new subject
5 N/A
Enter choice or <CR> for next !
#: 42165 S4/Database Research
09-Jan-88 12:09:04
Sb: #42154-#Newsletters
Fm: Paul & Sarah Edwards 76703,242
To: Livia & Steve Babbitt 75076,2450 (X)
Steve, there are a number of companies in other field that we've come across
who produce newsletters for others in their fields. Generally the front and
back covers are left for the logo and a message by the consultant who is
purchasing and using the newsletters in bulk. Since newsletters can be a key
marketing technique for an information provider, I think your concept is good.
Now to determine the readiness of the market. -pre
1 Reply
*** More ***
Enter command, N for next
message or <CR> for menu !n
#: 42234 S4/Database Research
11-Jan-88 11:37:08
Sb: #42165-#Newsletters
Fm: Livia & Steve Babbitt 75076,2450
To: Paul & Sarah Edwards 76703,242 (X)
Paul, we are presently working for a publisher (who has been in the
business of publishing industry focused newsletters for companies who
desire their own newsletter for the past 20e.
The same company is starting another newsletter and we are optimistic
we will be working on specific projects for that as well. Anyway, we
hope so.
The concept of such a product (publication) for IBers intrigues us,
and what better place than right here to start the process of
determining if there is a potential market. If there really is a
market, we are confident we have a fundamental understanding of IBing
to make such an endeavor a success. Who could better articulate the
IBing concept than one who is in it plugging away? --Steve & Liv
2 Replies
*** More ***
Enter command, N for next
message or <CR> for menu !n
#: 42235 S4/Database Research
11-Jan-88 11:47:43
Sb: #42234-#Newsletters
Fm: Paul & Sarah Edwards 76703,242
To: Livia & Steve Babbitt 75076,2450 (X)
Steve, would it be a breach of anything to tell what industries newsletters are
now being written for? That would be interesting and possibly quite useful.
We've found, usually in retrospect, that expression of interest on the forum is
a good indication of marketability of a product. We've experienced this with
our audiotape titles in particular. Subjects that we thought would be instant
hits--one of them is newsletter publishing--did not sell well and the files in
the forum on the same subject have had less use relatively.
I think in the past we've spoken about your being a husband-and-wife team. As
is evident, that is the case for us. We've working relationship continually
evolves. We now share the same office, which we didn't use to, but we've
differentiated our projects to a high degree. We'd be interested to know more
about how you work.
Best regards!
1 Reply
*** More ***
Enter command, N for next
message or <CR> for menu !
READ ACTIONS
1 (RA) Read again
2 (RR) Read a reply
3 (RE) Reply with current subject
4 (UA) Reply with new subject
5 N/A
Enter choice or <CR> for next !t
Working From Home
FUNCTIONS
1 (L) Leave a Message
2 (R) Read Messages
3 (CO) Conference Mode
4 (DL) Data Libraries
5 (B) Bulletins
6 (MD) Member Directory
7 (OP) User Options
8 (IN) Instructions
Enter choice !l
To: All
Subject: Help!
Enter your message. Enter a blank
line or control-Z to end message.
1: Help! Need work. Have Apple //c here at home.
2: Also have experience with MACHINING, CAD-CAM etc.
3: Maybe I'm in the wrong forum? Where might I find
4: a listing of Available jobs? I'm no dummy and will
5: try anything to save the house! Also would like to
6: continue to visit here. ( gulp )
7:
LEAVE ACTIONS
1 (S) Store the Message
2 (SU) Store Unformatted
3 (MA) Mail via Easyplex
4 (MU) Mail Unformatted
5 (C) Continue Entering Text
6 (A) Abort the Leave Function
7 (L) List the Message
8 (ED) Edit a Line
9 (R) Replace a Line
10 (D) Delete a Line
Enter choice !1
SUBTOPIC # REQUIRED
1 News & General Info
2 Business Talk
3 I'm New & What I Do
4 Database Research
5 Bizns Opportunities
6 Ask the SysOps
7 Matters Technical
8 Assn/Elec.Cottagers
9 "Word" Businesses
10 Upcoming!!!
11 Jobs at Home
12 Non-Business Talk
Enter choice : 3
Message # 42315 Stored
Working From Home
FUNCTIONS
1 (L) Leave a Message
2 (R) Read Messages
3 (CO) Conference Mode
4 (DL) Data Libraries
5 (B) Bulletins
6 (MD) Member Directory
7 (OP) User Options
8 (IN) Instructions
Enter choice !dl
Data Libraries Available:
1 General Information
2 Business Info
3 Bizn's of All Kinds
4 Database Research
5 Mailing List Bizn's
6 Mail Order Bizn's
7 MLM/Direct Sales
8 Typesetting & Publ
9 "Word" Businesses
11 Jobs/Telecommuting
12 Law,Tax,Acctg, Ins
13 Success
14 Equipping the Home
15 Assn/Electr.Cott
16 Member Showcase
17 Help Using CIS
Enter Choice !